SEO stands for Search Engine Optimization. The basic building blocks of SEO are your website, search engines like Google, and individuals searching the web. SEO aims to increase your site’s visibility in search results by optimizing key components of your website and its content to build your traffic and find new customers.
Get more qualified traffic on the search terms that matter most to your business. We achieve amazing results by working on every variable that impacts SERPs. You can trust our proven track record to maximize your visibility online. Set your business up for long-term success.
Book a free consultation today with our SEO strategist.
We learn about your business, ideal customers, and competition. We use SEO audits to help us understand and implement the technical changes your site needs to meet Google’s ranking factors.
We Perform the competitive keyword research to find the right keywords. Our research identifies how your ideal customer searches for your product or service (keyword research), and do competitive analysis.
We Create exceptional content that meets user intent better than what is currently offered on the web by your competitors. We will Include good keyword usage, meta tags, page titles, alt text.
We implementing SEO plan and monitoring your rankings and your competitors to identify and exploit opportunities.
Every industry and every company is different, and leverages that understanding to produce stronger results. SEO is not a one time thing it's something you work on over time and ongoing. That is why we offer a variety of search engine optimization services.
On-page SEO helps your website rank higher and gain more traffic in search engines by optimizing individual web pages. Our on-page SEO services include optimizing title tags and metadata, writing quality content, streamlining your code, speeding up your site, and enhancing your mobile display response.
Off-page SEO helps raise your websites’ ranking through marketing activities
outside of your website. Some of these strategies include backlink building, GMB optimization, Social Media Optimization, guest blogging, and article submissions. When other sites around the web talk about or link back to your site, search engines see this as a “vote of confidence” and your content will appear higher in search results.
If you are a local business
in the Washington area looking to improve your
SEO, contact Web Small Business and our talented marketing team. Our office is in Great Seattle Area (Sammamish), and we have worked with many business owners in your area. Local SEO includes local keyword targeting, Google My Business optimization, and backlink building with local online publication.
Search engine marketing (SEM) refers to the practice of promoting websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising, but it can also include SEO.
With paid advertising, your website ranks in paid results. Whereas with SEO, it ranks in organic results.
Good keyword research is the first step to a successful search engine marketing campaign because it allows you to target the right audience.
SEM is a digital marketing strategy used to increase your site's visibility in search results. This can include both paid and organic SEO efforts.
While SEM broadly covers more than just paid marketing, it’s often also referred to as pay-per-click PPC marketing. This is a business model where marketers pay each time someone clicks their ad.
SEO, on the other hand, refers to organic results.
An effective SEO strategy can help you earn long-term traffic, while search engine ads can help improve your visibility and earn clicks from people ready to buy your product.
We learn about your business, ideal customers, and competition. It also involves researching the links, keywords, and content of the people in your industry so you can reverse-engineer their success and optimize your own strategy.
We use SEO competitive analysis as a powerful research strategy to uncover opportunities for growth. A website audit, based on in-depth competitive and technical SEO analysis, is the first step in a properly planned strategy.
Website optimization is the process of ensuring that search engines can access all the pages we intend to rank and can clearly and easily identify what each page is about.
Driving authority to a site from other credible websites on the internet transfers that trust, authority, and traffic in the eyes of Google. We use dozens of link building strategies to get results.
If your business has a physical location, then setting up your GMB profile is an absolute must. It gives you a chance to rank in local search results and promote your business to the right buyers.
Maintaining a high Google My Business ranking can make a huge difference for businesses such as construction, landscaping, plumbing, restaurants, gyms, or bakery. According to a study run by Google, 50% of consumers who conducted a local search on their smartphone visited a store within a day, and 34% who searched on a computer or tablet did the same.
Additionally, businesses in competitive metro areas or with multiple branches will also benefit from optimizing their Google My Business SEO since ranking for a second location can be much harder than the first one.
Your GMB listing need reviews. The reviews should have keywords and location relevance.
Reviews are VERY IMPORTANT to your GMB page. Ask your clients to type reviews in a location you want to get more clients.
In order to get the reviews ranking your GMB or website you need to know your keywords. Use SemRush, Mangools, Ahrefs or Google keyword planner.
Once you got all those reviews up then you should do weekly posts. This is a ranking factor. It's also important because Google does NOT want inactive people ranked on the top of Google. You have to show consistency. Otherwise they won't because if they did they'd fall off like Bing and Yahoo did.
Google detects if photos have been used before. Take new photos on the jobsite or have someone do it. New photos are better than stock photos.
Make sure these have the proper location and main keyword in it
Create 3 products below your GMB and fill out the max words. Include a CTA (call to action)
Make sure you have at bare minimum 6+ pages. Home page should be 1000 words of relevant content. Make your service pages (Your other most important keywords) 500 words minimum for google to rank
https://vimeo.com/822142542/1dfb99ed0f
Elevate your brand, increase revenue and get more leads with Web Small Business methodology. You’ll no longer have to worry about your website not showing up on Google searches or it not being mobile-friendly — we’ll take care of everything! We work to Perform, Create, Grow and Expand.
We focus on our customers business, not only their website. Our goal is not to just design and develop the websites but rather to work with you as a partner for years to come.
Katherine Margulis
“I worked with the Web Small Business team to help create my company’s new website and online presence. The website turned out amazing! They made the process enjoyable. I highly recommend Web Small Business for any of your digital marketing needs.”
WEB SMALL BUSINESS is a Full-Service Digital Marketing Agency based in Seattle, USA and Montreal, Canada, specializing in Website Design & Development, E-commerce, SEO, User Experience, Conversion Optimization and Social Media Marketing Services. We are focused on lead generation and building brand awareness for small and medium businesses.
Let us know a little about your project and we can get started.
Competitive analysis
Brand audit
Brand equities & attributes
Brand positioning & strategy
Employee Value Proposition (EVP
Existing website audit & analytics
SEO / SEM
Security optimization
Paid search management
Project management
Site maintenance
Messaging & tagline development
Content development & workshops
Content audit
Copywriting
Tone & voice
Messaging integration across materials and platforms
Website design & development
Responsive design
Cross-platform compatibility
Mobile app design
Wireframe & prototyping
UI/UX expertise & testing
Content management systems (CMS)
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