Before we start project we have to find out   what your business  key values are, the   level of experience in the industry, and your business vision of the future, as well as your business legal  information, size, location, and background. 

Unless you’re starting from scratch, your  current website is a mine of information. Please let us know   what do you  like and and dislike. Can you  provide yyour  Google Analytics report?

We need to know a bit more about your business so we can produce a website and digital marketing strategy that’s truly effective. At this point, you should take a step back and use your expertise to tease out your client’s motivations.

By establishing your client’s pain points and determining the issues they’re trying to solve, we stand a better chance of producing an efficient solution.

Your website has to resonate strongly with users and target audience, otherwise, they simply won’t use it – online audiences are incredibly fickle today, owing to the hugely competitive market.

Delve into their user demographics and psychographics, such as their media consumption habits, slang words, and lifestyle choices. What are their purchasing habits? Do you need to bridge a gap between the current audience and target market? The more you know about the end users, the better you can determine the appearance, layout, and navigation of the website.

In our first brief let us know if you have  any particular functionalities you want to includ on your new website. Some things may be obvious. For example if you  yrun a restaurant you'll need their opening hours and menu included,  if they run a hotel, you may want an online booking form.

Other possibilities include e-commerce store, product catalog, a blog, website chat, social media integration, photo galleries, portfolio, a separate mobile or responsive site, video integration, or a contact form. Please  clarify all the features  to avoid late additions that could cost time and money to integrate  into the site.

This is also the point to ask whether your client has any branding materials or style guides that need to be incorporated into the site’s design.

Your website’s design and content are intimately related and should be created together to achieve perfect harmony. Usually our copywriter creates a content for the web site. Every website has a specific target audience, SEO key words and requires the most relevant content to attract business.

Discovering your main competitors provides us with another useful source of information.

Knowing your unique selling point will help us design a site that stands apart from theiryour competitors’. In the busy, noisy, competitive online world, businesses need to be truly remarkable to be successful. So how can you grab people’s attention when they land on the site? How can you make that tricky first impression count?

This doesn’t have to be anything major; it can be as simple as a free consultation or awesome customer service. Other things that make businesses stand out include speedy or free delivery on products, stocking the cheapest or best quality products in the area, having an amazing guarantee or returns procedure, or offering unique packages. By learning how your business   differs from their competitors, we can deliver a site that does the same.

Clarify the scope of the project. We need a clear understanding of your  final deadline as well as any key milestones you want to meet along the way  You also need to know you  budget. 

We also have  to clarify who is our main contact  for the project, as well as who is providing the web content so you can establish clear lines of communication.

Every website has a domain name, which is the word or phrase users type into their browser to find your website. for example:  businessname.com

Choosing your domain name is a big decision. You want it to be easy to remember and type, as well as representative of your business. It also must be unique; no two websites can have the same domain name. To keep track, all domain names must be registered with a domain name registrar, and renewed on a regular basis to keep them active.

It’s wise to start thinking about your domain name as soon as you decide to create a website. If you have ideas for a domain name, check to see if they are already registered. 

The cost of registering a domain name varies, but is typically around $20-$40 per year.